SMS Marketing
By 2015 everyone in the world will have a smartphone. With that being said, learning about SMS marketing and how it can attract leads is extremely important, especially for business owners.
What is SMS Marketing?
Commonly referred to as “Short Messaging Service,” SMS marketing is essentially text message marketing. It’s based around using text messages to inform subscribers about up-and-coming promotions, products, and discounts.
SMS marketing works best when companies are able to accumulate a large number of phone numbers. Once acquired, they can promote future events, foods and beverages, or even send their followers mobile coupons. Since users always have their mobile devices on them, there’s virtually a 100% chance that they’re going to see the promotional message.
The advantages of SMS marketing is it’s an affordable way to market your products and services and engage with your customers in a fun and unique manner. Secondly, consumers already view text messaging as very personal. Unlike email, text messages have a response rate of 90%. As a result, you’re virtually guaranteed to have your promotions and messages read by consumers.
How SMS Marketing Helps Nonprofits
Staying in contact with donors and volunteers is essential for nonprofits. Sending a quick message in times of need to donor’s cell phones can quickly get your organization the supplies and funds needed for your cause. Easily reach volunteers when you need them most. Use SMS marketing to promote fundraising campaigns, events, immediate needs, and announcements on the good the organization is doing in the community. Relying on emails that many times go unnoticed will not get the results you need. This communication tool instantly reaches your donors and volunteers achieving results at an affordable price.
SMS Program Features
- Unique keyword for your business and campaign
- Eye-catching signage promoting your mobile club and in waiting rooms, checkout areas, tables, etc.
- Campaign creation
- Campaign sharing via social media integration
- Mobile analytics
Don’t have a list? No worries, we’ll build a campaign to help build your list. With a few clicks get your customers excited about new products, services, and discounts.
